🎙️Podcast: Dr. ChatGPT Will See You Now — The Real Promise (and Peril) of AI in Healthcare ai ai ethics bias chatgpt healthcare innovation openai Apr 21, 2026

One in three Americans are already asking AI about their health.

Most of them are doing it on the free tier of ChatGPT — the same tier OpenAI just announced will start running ads.

What could possibly go wrong?

In this episode, I sit down with my friend Abenaa Hayes — healthcare communications st...

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You Don't Need to Code to Build an AI Agent. You Need a Good Reason. ai ai adoption ai agents aiforpr pr Apr 16, 2026

Every communications professional I talk to right now is somewhere on the same spectrum.

On one end: people who've heard "AI agents" enough times that it's become background noise. On the other: people who've tried to build one, hit a wall of API keys and Python scripts, and quietly decided it wasn...

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I Worked Inside Every Firm in the Burson Story. Here's What I Saw. Part 1 of 3 Apr 13, 2026

On April 10, 2026, PRWeek reported that WPP had hired Goldman Sachs to explore strategic options for Burson, its global PR arm. Both WPP and Goldman declined to comment. The rumor had been circulating for months. The news itself was not a surprise.

My reaction was.

Because when I read the headline...

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The 10% Advantage: Why AI Rewards the Curious, Not the Lazy ai ai adoption research Apr 07, 2026

Everyone said the internet would make us lazier.

Then they said the same thing about smartphones.

Now they're saying it about AI.

And every single time, the data tells a more complicated — and more interesting — story.

Anthropic just published its latest Economic Index report, tracking millions ...

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🎙️Podcast: AI Adoption Is Failing — And It’s Not a Technology Problem ai coca-cola commercial Dec 21, 2025

AI tools are advancing fast — but organizations are struggling to keep up.
Why? Because AI adoption isn’t a technology problem. It’s a human problem.

In this episode, Barbara Roos and I unpack why fear, leadership silence, and broken training models are slowing AI adoption — and why creativity, judg...

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Disney x OpenAI: What It Really Means for Communicators and Creators. ai creators disney litigation openai sora Dec 11, 2025

Disney just made one of the most important moves we have seen in the evolution of AI and entertainment.

The company is licensing more than 200 characters across Disney, Marvel, Pixar, and Star Wars to OpenAI’s video model Sora. This is the first time a major studio has signaled that it is no longer...

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🎙️Podcast: What OpenAI’s Code Red Really Means After Google’s Gemini 3 Release ai chatgpt code red gemini openai Dec 04, 2025

 

Most people saw the “Code Red” headlines this week. Almost no one understands what actually happened.

OpenAI CEO Sam Altman did not declare a Code Red because of internal drama or PR noise. He did it because Google changed the entire landscape of AI.

For almost three years, OpenAI held a comfor...

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🎙️Podcast: AI Isn’t Replacing Agencies. The Economics Behind AI Are. agencies ai communications Nov 26, 2025

For the past two years, the communications industry has been caught in a tug-of-war between AI hype and AI fear.
Will AI replace comms roles?
Will it eliminate agencies?
Will it reduce the need for human talent?

The headlines are loud.
The truth is quieter and more complicated.

In this week’s episode ...

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What's REALLY behind the Amazon vs. Perplexity battle. ai amazon perplexity Nov 07, 2025

Let's pump the brakes on the idea that "AI agents will do everything for everyone."

I've said it before: we're nowhere near ready for that world.
And the latest dispute between 𝗔𝗺𝗮𝘇𝗼𝗻 𝗮𝗻𝗱 𝗣𝗲𝗿𝗽𝗹𝗲𝘅𝗶𝘁𝘆 is a perfect example of why.

At its core, this fight is about control. Who gets to decide how AI int...

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Are We Sure AI “Took” 14,000 Jobs at Amazon? ai ai ethics amazon responsibleai Oct 30, 2025

As Amazon reports earnings today, most headlines are repeating the same storyline: 𝗔𝗜 𝗶𝘀 𝗿𝗲𝗽𝗹𝗮𝗰𝗶𝗻𝗴 𝘄𝗵𝗶𝘁𝗲-𝗰𝗼𝗹𝗹𝗮𝗿 𝘄𝗼𝗿𝗸𝗲𝗿𝘀.

That narrative fits our collective anxiety about automation, and in fairness, it’s not wrong. AI is replacing some jobs, and it will continue to. We’ve already seen it backfire i...

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🧠 California Just Regulated AI Companions. And My AI Twin Has Thoughts. ai communications innovation reputation management trust Oct 15, 2025

California just became the first state to regulate AI companion chatbots — the kind designed to listen, comfort, and talk like humans.

The new law aims to stop AI tools from crossing emotional or ethical lines, such as manipulating users, offering medical or mental health advice, or pretending to b...

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Report: From SEO to GEO: Why Media Partnerships Are Now a Strategic Advantage ai geo media relations seo Oct 09, 2025

If you’re still thinking in terms of SEO, you’re already behind.

We’re entering the era of GEOGenerative Engine Optimization—where visibility depends less on keywords and backlinks and more on how your content shows up in AI-generated answers from tools like ChatGPT, Gemini, Perplexity, and Claude...

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