What's REALLY behind the Amazon vs. Perplexity battle.
Nov 07, 2025
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Let's pump the brakes on the idea that "AI agents will do everything for everyone."
I've said it before: we're nowhere near ready for that world.
And the latest dispute between 𝗔𝗺𝗮𝘇𝗼𝗻 𝗮𝗻𝗱 𝗣𝗲𝗿𝗽𝗹𝗲𝘅𝗶𝘁𝘆 is a perfect example of why.
At its core, this fight is about control. Who gets to decide how AI int...